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The past two decades have seen a massive rise in the use of mobile phones worldwide. Billions of people now own a smartphone and enjoy access to the internet. An overwhelming majority of users also keep multiple apps on their mobile phones to access a company’s goods and services. Mobile marketing can be, without a […]

Anish Panchal November 19, 2019

Gone are the days of monopoly; it’s the age of duopoly. From beverages to smartphones, almost every market is dominated by two major players. In all honesty, it’s a healthy competition. This is the reason we have seen tremendous development from both the major players in the mobile OS market. In one corner, there is […]

Anish Panchal February 25, 2019

So, you have completed the mobile app development and planning to proceed to the next stage, which is launching it. But just wait for a minute! Have you done a proper and thorough research on your target audiences before releasing the app? If yes, then you are on the right track and if not, then […]

Anish Panchal May 4, 2018

One of the most challenging roles for the app developers today is to optimize the mobile app ranking in the app store. If you are an Android App Developer, then this task becomes even trickier as the numbers of mobile applications on Google Play Store according to a statistics of December 2017 have already crossed […]

Anish Panchal April 11, 2018

Today mobile applications have become a necessity and not being an item of luxury. You don’t have to be an entrepreneur of a large business entity to develop a mobile app; according to a survey, about 67% of small businesses have built mobile apps by the year 2017. And even the startups are taking keen […]

Anish Panchal February 22, 2018

Its festive time guys! The Christmas bells have already began to enthrall the ears with their pleasant and soothing sound. People are thronging the streets and markets to buy gifts and decorative items to embellish their homes, whereas the children are inquisitively waiting for the arrival of Santa Claus. So, just when most of the […]

Anish Panchal December 8, 2017

There is no denial to the fact that the various eCommerce websites and mobile applications has taken the entire world by storm. The massive and enormous success of Amazon, Flipkart or eBay and others speaks volumes for itself and we need no other evidence to prove the statement. Who would have thought a decade ago […]

Anish Panchal October 16, 2017

The word iBeacon or Beacons can be used simultaneously and ever since Apple launched them about four years ago, in 2013, they have been evidently successful in creating a huge buzz worldwide. These highly advanced devices that operates on the Bluetooth Low Energy (BLE) technology, transmitting data over short distances. The devices broadcast their identifier […]

Anish Panchal September 22, 2017

Before launching an app, you have to be prepared with a groundbreaking app marketing strategy. Optimizing the title of the app, adding a description and other features that can best control the app are a few things to be conceived even before the app hits stores. With Google Play Store operating successfully and 8 successful […]

Anish Panchal September 8, 2017

When you are developing a mobile application, only half the task has been accomplished; because the market today is over flooded with innumerable apps in each of the categories. So, your job is not just restricted to creating meaningful apps, but also establishing a rightful impact amidst the targeted audiences. You are already aware about […]

Anish Panchal August 18, 2017

Congratulations on creating a new app. You developed the app with lot of perseverance and hard work and it’s now time to launch it. Well, these are exciting moments, as you are anxiously waiting to see how your efforts pay off in the end. Generally speaking, launching a new mobile application in the market isn’t […]

Anish Panchal July 28, 2017

You must have come across the phrase, “First Impression is the Last Impression.” This is an era where the audiences are getting pampered with an extensive assortment of choices and if we center the discussion to mobile applications, then the competition here is even sterner. The users have become quite sceptical regarding choosing the app […]

Anish Panchal July 19, 2017